1. Engagement & Usage
- Session Count & Duration: Track how often users open the app and how long they stay active during each session.
- Active Users: Measure daily or monthly active users to see how many people are consistently using the app.
- Screen Views / Page Visits: Identify which screens (e.g., questionnaire, resource list, resource details) are visited most frequently.
2. Questionnaire Completion
- Questionnaire Start vs. Completion Rate: Compare how many users begin the questionnaire versus how many finish it.
- Drop-off Points: Pinpoint where users abandon the questionnaire, possibly due to confusion or friction.
- Questionnaire Updates: Track how often users come back to modify their answers or retake the questionnaire.
3. Resource Interaction
- Most Viewed Resources: Understand which resources get the most views.
- Favouriting & Sharing Actions: Count how many times users favourite or share a resource and via which channel (e.g., email, social media, text).
- Ratings & Feedback Usage: Monitor how often resources receive ratings or reviews.
4. Search & Filtering
- Search Queries: Capture the top keywords used in resource searches (in an aggregated, anonymous way).
- Filter Usage: Track how frequently different filters (e.g., topic, category, severity) are applied or changed.
- Search Modifications: Measure how often users adjust their search criteria after an initial search.